SOCIAL MEDIA

social media marketing
SOCIAL MEDIA

Unleashing the Power of Social Media Marketing for Business Growth

In today's digital age, businesses thrive on their online presence, and one key player in this game is effective Social Media Marketing (SMM). Let's delve into the world of social media and explore how it

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Apple’s 30-Percent Charge on Boosts

A 30-percent surcharge on boosts? If you boost posts through the Facebook or Instagram iPhone apps, listen up… Later this month, Apple will implement a

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21 Performance Goals: A Guide to Meta Ads Optimization for Delivery

I contend that the most underrated action you take when creating a Meta ads campaign is selecting your performance goal. Too many advertisers take it

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Are Your Results Inflated? – Jon Loomer Digital

Is Ads Manager over-reporting? If you’re getting conversion results that seem too good, do this… Assuming you set up your events properly, it’s rare that

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Ad Prices are Going Back Up

Meta released their Q4 earnings, and the average price per ad was up year over year for the first time in three nearly years. What’s

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Event Breakdown by URL Bug

Where did it go? If you expand an event in the Events Manager Overview tab and click on the View Details button, you can click

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Is Your ROAS Legit? – Jon Loomer Digital

We’ve all seen it. Advertisers will share screenshots of their Ads Manager results with an insane Return On Ad Spend. They’re proud of it, and