SOCIAL MEDIA

SOCIAL MEDIA

Is Your ROAS Legit? – Jon Loomer Digital

We’ve all seen it. Advertisers will share screenshots of their Ads Manager results with an insane Return On Ad Spend. They’re proud of it, and

SOCIAL MEDIA

Does Meta Ignore Audience Suggestions?

This is something I’ve speculated for a while now. Do audience suggestions actually do anything? I’ve now had two very clear examples of this…

SOCIAL MEDIA

New Threads Ads Features – Jon Loomer Digital

New Threads Ads Features – Jon Loomer Digital

SOCIAL MEDIA

What is Core Setup? – Jon Loomer Digital

Within Events Manager Data Sources, you may see a new section under the Settings tab for Data Restrictions and Core Setup. If this is turned

SOCIAL MEDIA

Landing Page Views No Longer Require a Pixel

No pixel required for landing page views? How is this possible? Let’s break it down… The New Message When using the performance goal to

SOCIAL MEDIA

Example of How Broad Targeting Works

This is a great example of how broad targetingIn most cases, mention of Broad Targeting refers to the removal of all potential targeting filters: No

SOCIAL MEDIA

Detailed Targeting Is Mostly a Suggestion (And Other Updates)

Meta Advertiser Field Notes Wednesday observations from inside Meta ads These are mostly smaller things I stumbled upon during the past week, either while fumbling