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Video Ads and Rewarded Video Placement
Running ads optimized for the top-of-the-funnel has its risks, and one is highlighted in this video. If you’re running video ads that are optimized
Event Breakdown by URL Bug
Where did it go? If you expand an event in the Events Manager Overview tab and click on the View Details button, you can click
6 Ways You Can Drive Up Your CPM
While some factors are outside of your control, there are six ways you can drive up the CPM… Limiting Your Audience The first three are
Track Instagram Follows from Meta Ads
Now you can track Instagram Follows from your ads. Where can you find it? And does it matter? Follow these simple steps to see
Value Rules for All Campaign Objectives
Value rules are opening up. Here’s what you need to know… Campaign Objectives When Meta launched value rules earlier this year, it was only
Branding in Ads Manager: AI-Generated Text and Images
There’s been an update to Branding in Ads Manager that could make some of the AI-generated enhancements more useful to advertisers. Let’s take a
Apple Enforces Service Fee on Facebook and Instagram Ads Worldwide
Stop running ads from an iOS device… Beginning in February, Apple began enforcing a 30% service fee on Facebook and Instagram ads initiated from iOS
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