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Meta Begins Test of Ads on Threads
And the test begins… Meta announced they are starting a limited test of ads on Threads that includes a small number of advertisers and
Ad Copy and Creative and Winning Combinations
Stop obsessing over finding the winning combination… This advice may go against everything you believe in and the strategy you’ve used for years. But
Meta Ads Audit: Evaluation of Ads and Creative Elements
When it’s time to audit a new client’s ad account, the history to consider consists of everything from the account setup to the results.
How to Approach Meta Advertising Control
As Meta advertising continues to evolve, a segment of advertisers gets left behind. They’re stuck in the old ways of doing things, determined to control
Site Links Feature Request
Meta desperately needs this feature… Meta introduced site links a couple of years ago now. They allow advertisers to generate a variation of their ads
Problem with Advantage+ Shopping Campaigns
One of the benefits of Advantage+ Shopping Campaigns is that it’s streamlined and hands-off. I guess whether you consider this a benefit depends on how
Highlight Promo Codes in Your Ads
This is a feature that not everyone has yet. It’s available for Sales campaignsThe campaign is the foundation of your Facebook ad. This is where
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