SOCIAL MEDIA

SOCIAL MEDIA

Attribution Breakdowns vs. Compare Attribution Settings Explained

Now that Meta launched a new Attribution Breakdown category, advertisers are figuring out how to use it. And since there’s plenty of overlap with the

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6 Ways You Can Drive Up Your CPM

While some factors are outside of your control, there are six ways you can drive up the CPM… Limiting Your Audience The first three are

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New Threads Ads Features – Jon Loomer Digital

New Threads Ads Features – Jon Loomer Digital

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Will TikTok Get Banned? – Jon Loomer Digital

Will TikTok get banned in the US? The rumor that just won’t die is alive again. The Bill US politicians passed a bill in the

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Meta 2024 Q3 Earnings Takeaways

Meta had their 2024 Q3 earnings call last week and discussed several topics that impact advertisers. Here are my primary takeaways… 4 Takeaways 1.

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Placements for Threads Feed and Facebook Notifications

Are some new placements coming? There are signs that they may be. How to Find Them When you filter by placements in the custom ad

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Frequency Controls for Engagement Campaigns

It’s finally here. Now you can control frequency of Engagement campaigns. My last video was about changes to Frequency Control for Awareness campaigns. It