SOCIAL MEDIA

SOCIAL MEDIA

A Simpler Ad Strategy is Better: 10 Ways You Hurt Results

Advertisers who resist automation and optimization often take the completely opposite approach. Here are 10 ways you overcomplicate things and hurt results… The List 1.

SOCIAL MEDIA

Optimize for Quality Leads – Jon Loomer Digital

One of the most common challenges that advertisers face is lead quality. In a recent blog post, I outlined 16 potential solutions. One of

SOCIAL MEDIA

Push Delivery Tests, ChatGPT Ads Updates, and More

Meta Advertiser Field Notes Weekly observations from inside Meta ads This week’s updates cover a follow-up on Push Delivery to This Ad, several ChatGPT ads

SOCIAL MEDIA

When Your Targeting Inputs Are Only Suggestions

Targeting is the primary source of confusion among advertisers today. It’s so bad that most advertisers don’t even realize how confused they are. They completely

SOCIAL MEDIA

Can 3 Ads Get Credit for a Conversion?

Make sure you understand how Meta gives credit to ads for conversionsA conversion is counted whenever a website visitor performs an action that fires a

SOCIAL MEDIA

Facebook Profile Feed Placement – Jon Loomer Digital

Do you have the Facebook Profile Feed placement? Here’s what you need to know about it… Where to Find it When using manual placements,

SOCIAL MEDIA

Video Ads and Rewarded Video Placement

Running ads optimized for the top-of-the-funnel has its risks, and one is highlighted in this video. If you’re running video ads that are optimized