SOCIAL MEDIA

SOCIAL MEDIA

When to Use Manual Bidding

The Highest Volume Bid StrategyThe default bid strategy for most objectives. Meta will attempt to get you the highest volume of optimized actions within your

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New Test Features for AI Generation

There are three more AI enhancements available in testing. Here’s what you need to know… Test New AI Generation Features To access these test

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Apple’s 30-Percent Charge on Boosts

A 30-percent surcharge on boosts? If you boost posts through the Facebook or Instagram iPhone apps, listen up… Later this month, Apple will implement a

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Meta Ad Revenue Up 24% as ChatGPT Ads Start at $200,000

Meta Advertiser Field Notes Wednesday observations from inside Meta ads There’s a whole lot going on. I documented several important things that Meta advertisers might

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Image Generation Creative Breakdown – Jon Loomer Digital

Meta’s finally providing more transparency for AI-generated ad creative… How AI Creative is Used When you create an ad and upload an image, you’ll

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Meta Advertising and Shades of Truth

When it comes to Meta advertising, there are shades of truth. Let me explain… Definitive vs. Experience Start with what is definitive. A certain feature

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How to Track Quality Traffic Percentage

Are your ads sending quality traffic to your website? There’s a way to find out. Misleading Results Ads Manager results can be misleading. When running