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Problem with Advantage+ Shopping Campaigns
One of the benefits of Advantage+ Shopping Campaigns is that it’s streamlined and hands-off. I guess whether you consider this a benefit depends on how
ChatGPT Ads Get Automated Bidding, Placements, and URL Parameters
After launching the ChatGPT ads self-serve beta in May, OpenAI has steadily made updates. This post highlights three more. Make no mistake, ChatGPT ads are
Meta Needs this Breakdown to Provide Transparency Around Audience Expansion
Meta still needs this breakdown… Don’t get me wrong, I’m grateful that we can now breakdown by audience segments for sales campaigns. This gives us
What is the Landing Page Experience Enhancement?
If you’ve enabled the option to test new AI generation features in Advertising Settings, you may see a new enhancement. I’ve had these test features
New Threads Ads Features – Jon Loomer Digital
New Threads Ads Features – Jon Loomer Digital
Meta Begins Test of Ads on Threads
And the test begins… Meta announced they are starting a limited test of ads on Threads that includes a small number of advertisers and
How to Use Meta Ads for Lead Generation
Running Meta ads for lead generation may be the most common advertising approach. While the end goal may be the purchase, a lead is most
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