SOCIAL MEDIA

SOCIAL MEDIA

AI-Related Ad Account Shutdowns, Meta AI Chat, and More

Meta Advertiser Field Notes Weekly observations from inside Meta ads A mix of AI-related risk, new automation tools, and ad creation updates stood out this

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New Threads Ads Features – Jon Loomer Digital

New Threads Ads Features – Jon Loomer Digital

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Verification Requirements for Financial Services in Australia

There are new requirements for advertisers promoting financial services in Australia… Beneficiary and Payer Go to your Advertising Settings and click on Default Beneficiary

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Were Your Audience Segments Broken?

I’m a big fan of audience segments because they add helpful details to ad reporting. Even when using algorithmic targeting, you can breakdown results

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Video Ads and Rewarded Video Placement

Running ads optimized for the top-of-the-funnel has its risks, and one is highlighted in this video. If you’re running video ads that are optimized

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Meta Ads Uncertainty is Certain

I’ve been in the Facebook ads space for a very long time. You might even say I was one of the original Facebook ads

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How to Use Topic Exclusions

Should you apply Topic Exclusions? Ever since Meta’s announcements about content moderation changes, brands are looking into options. If you run ads, you might