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Meta Recommends 4:5 Aspect Ratio
A while back, I discussed how using 4:5 instead of 1:1 was more effective for some placements. Well, Meta actually recommends it now. Let’s
Facebook Profile Feed Placement – Jon Loomer Digital
Do you have the Facebook Profile Feed placement? Here’s what you need to know about it… Where to Find it When using manual placements,
Avoid Meta Andromeda Misinformation
Ignore most of the nonsense about Andromeda. Stick to the facts… What is Meta Andromeda? Andromeda is responsible for ad retrieval, which is the first
Financial Products and Services Special Ad Category
A change is coming to special ad categories. If you run ads that promote products or services related to credit or finance, even if you
Test Interests and Lookalikes vs. Advantage+ Audience
Do you still use interests and lookalikes? Many advertisers use them as a safe approach because they’ve used it for years. But neither may be
Customer Lifecycle Strategy Is Not What Advertisers Thought
Meta Advertiser Field Notes Weekly observations from inside Meta ads This week’s updates cover a couple of custom audience exclusion changes, a new audience control
Turn Off Comments On Ads
Turn off comments on ads? Meta’s made several announcements about new features during Advertising Week 2024. This is one of them. Where to Find
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