SOCIAL MEDIA

SOCIAL MEDIA

Meta No Longer Prioritizes Suggestions (Plus Manus AI and 4 Updates)

Meta Advertiser Field Notes Wednesday observations from inside Meta ads A mix of subtle language changes, a meaningful update to the Manus AI integration, a

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What is Core Setup? – Jon Loomer Digital

Within Events Manager Data Sources, you may see a new section under the Settings tab for Data Restrictions and Core Setup. If this is turned

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A 13-Year-Old Meta Ads Problem

The problems we’re seeing today with Meta ads optimization for top-of-funnel actions aren’t new. They’re hilariously old… A Tale from 2012 I first wrote

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Ad Copy and Creative and Winning Combinations

Stop obsessing over finding the winning combination… This advice may go against everything you believe in and the strategy you’ve used for years. But

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Audience Segments for Manual Sales Campaigns

Whoa, look at this! Now when you create a manual Sales campaign, you should see a Reporting section at the bottom of the campaign. What

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Meta Announces Rollout of Threads Feed Ad Placement

It’s finally happening: Ads on Threads. After months of speculation, we need to speculate no more. In an April 23rd announcement, Meta made it

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Target Frequency Added to Awareness Campaigns

Meta is providing a new way to manage frequency when running Awareness campaigns. Let’s discuss… Frequency Control This update applies to when you use