SOCIAL MEDIA

SOCIAL MEDIA

Share Quick Views in Ads Manager

You can share Quick Views now… A relatively new feature in Ads Manager is Quick Views. They allow you to save searches and filters

SOCIAL MEDIA

Small Budget Advertisers Should Keep it Simple

If you have a small budget, keep it simple… Look, I think that you should always strive for simplicity, regardless of your budget. But, this

SOCIAL MEDIA

Still Use Advantage Campaign Budget?

Should you still use Advantage Campaign Budget? The answer is complicated… What is Advantage Campaign BudgetAdvantage Campaign Budget (formerly Campaign Budget Optimization) automatically manages your

SOCIAL MEDIA

Location Targeting is a Big Problem

If you’ve run ads that reached people outside of your selected locations, you’re not alone. A small part of this is organic distribution. If someone

SOCIAL MEDIA

Translate Media Feature for Video Ads

What is Translate Media? It may sound familiar, as it’s similar to another test feature we’ve seen this year. But it could be extremely

SOCIAL MEDIA

First Conversion Reporting Doesn’t Replace All Conversions

First Conversion reporting doesn’t replace All Conversions. It’s still helpful. Here’s what I mean… The Role of First Conversion Meta is rolling out the option

SOCIAL MEDIA

Conversions Lost Due to Attribution Changes

Meta made several big updates to attribution recently. The primary change is that they finally updated click-through attribution to require a link click. This could