SOCIAL MEDIA

SOCIAL MEDIA

3 Problems with Remarketing – Jon Loomer Digital

Remarketing results are pretty great, right? They’re not always what they seem. There’s a wide range of advice on remarketing. Some will tell you

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Should You Restrict Ad Targeting By Age?

If you’re using Advantage+ Audience, you can set an age minimum, but no higher than 25. You can also provide age range suggestions for

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Site Links Feature Request

Meta desperately needs this feature… Meta introduced site links a couple of years ago now. They allow advertisers to generate a variation of their ads

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Reword Identified Phrases Test Feature

There’s another new test feature… I refer back to the advertising settings page recently to keep tabs on this. Click on Advantage+ Creative. If

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Why Are Results So Erratic?

You got ten sales yesterday, but none today. How can that happen? Let’s consider the potential explanations… Why This Happens First, every day and

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Customer Lifecycle Strategy, Attribution Updates, and More

Meta Advertiser Field Notes Weekly observations from inside Meta ads A handful of small but meaningful updates stood out this week, from customer acquisition and

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Will TikTok Get Banned? – Jon Loomer Digital

Will TikTok get banned in the US? The rumor that just won’t die is alive again. The Bill US politicians passed a bill in the