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3 Problems with Flexible Format
These three things annoy me about Flexible Format… Flexible Format allows you to submit up to 10 images or videos for a single ad.
How Many Meta Ads Campaigns Should You Have at Once?
The most efficient way to approach Meta ads campaign construction is to start with one campaign. Consolidate your budget into a single business goal for
Crop and Expand with AI
Meta is either testing or rolling out a new feature that can help optimize ad creative using AI. There’s a lot we don’t know.
Ad Prices are Going Back Up
Meta released their Q4 earnings, and the average price per ad was up year over year for the first time in three nearly years. What’s
Share Quick Views in Ads Manager
You can share Quick Views now… A relatively new feature in Ads Manager is Quick Views. They allow you to save searches and filters
The Goal of Dynamic Creative and Flexible Ad Format
That’s not what it’s for… I see so many advertisers using Dynamic Creative or Flexible Ad Format, and they get frustrated because they can’t view
Audience Segments for Manual Sales Campaigns
Whoa, look at this! Now when you create a manual Sales campaign, you should see a Reporting section at the bottom of the campaign. What
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