SOCIAL MEDIA

SOCIAL MEDIA

What is Signals Gateway? – Jon Loomer Digital

Go to the Settings tab of your Events Manager, and you may see this under Conversions API… There are now two options: Conversions API

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Meta Value Rules for Audiences Explained

Some advertisers have access to a new set of value rule criteria: Audiences. This is the most robust application of value rules yet. When creating

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First Conversion Reporting Doesn’t Replace All Conversions

First Conversion reporting doesn’t replace All Conversions. It’s still helpful. Here’s what I mean… The Role of First Conversion Meta is rolling out the option

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AI-Related Ad Account Shutdowns, Meta AI Chat, and More

Meta Advertiser Field Notes Weekly observations from inside Meta ads A mix of AI-related risk, new automation tools, and ad creation updates stood out this

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21 Performance Goals: A Guide to Meta Ads Optimization for Delivery

I contend that the most underrated action you take when creating a Meta ads campaign is selecting your performance goal. Too many advertisers take it

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Will TikTok Get Banned? – Jon Loomer Digital

Will TikTok get banned in the US? The rumor that just won’t die is alive again. The Bill US politicians passed a bill in the

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3 Problems with Flexible Format

These three things annoy me about Flexible Format… Flexible Format allows you to submit up to 10 images or videos for a single ad.