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How to Compare Results in Ads Manager
Meta created an easy way to compare results. It’s a subtle little update that was added recently, and you may have missed it… Access Compare
Leverage Both a Static Image and Video in One Ad
What I’m going to describe is the best of both worlds. I understand advertisers’ frustration when creating multiple ads using different formats. You want both
Crop and Expand with AI
Meta is either testing or rolling out a new feature that can help optimize ad creative using AI. There’s a lot we don’t know.
Website and Instant Forms Conversion Location
This is a big update to lead ads… One of the most common questions I get is whether you should use instant forms or
Meta Ads Audit: Evaluation of Ads and Creative Elements
When it’s time to audit a new client’s ad account, the history to consider consists of everything from the account setup to the results.
16 Ways to Improve Lead Quality
One of the most common challenges that advertisers face is balancing cost per lead with lead quality. The lead is only the first step.
Manus AI Ads Manager Integration (Plus 7 Updates)
Meta Advertiser Field Notes Wednesday observations from inside Meta ads A mix of clarification, deprecations, reporting quirks, and a few “what exactly is this?” moments
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