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Meta Announces Rollout of Threads Feed Ad Placement
It’s finally happening: Ads on Threads. After months of speculation, we need to speculate no more. In an April 23rd announcement, Meta made it
Placements for Threads Feed and Facebook Notifications
Are some new placements coming? There are signs that they may be. How to Find Them When you filter by placements in the custom ad
Is the Learning Phase Changing?
Most Meta advertisers know all about the learning phase. It’s the period of time when Meta’s systems are learning from your results to better optimize.
Evaluate Results in Aggregate – Jon Loomer Digital
On a prior video, I talked about the importance of focusing on aggregate results when evaluating ad performance. And this is true. Let me
Verification Requirements for Financial Services in Australia
There are new requirements for advertisers promoting financial services in Australia… Beneficiary and Payer Go to your Advertising Settings and click on Default Beneficiary
Are Daily Budgets Going Away?
A recent marketing newsletter made the claim that daily budgets are going away, and it’s getting some attention. I have a hunch that this isn’t
Safe Zone Template for All Meta Ads Placements
Optimizing Meta ad creative is a huge pain. Meta asks for three sizes, and even those dimensions aren’t what they always recommend. Recently, I
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