SOCIAL MEDIA

SOCIAL MEDIA

Is Remarketing Still Relevant? – Jon Loomer Digital

There was a time when I spent the majority of my budget on remarketing. I used a combination of general remarketing (all website visitors, email

SOCIAL MEDIA

Meta 2024 Q3 Earnings Takeaways

Meta had their 2024 Q3 earnings call last week and discussed several topics that impact advertisers. Here are my primary takeaways… 4 Takeaways 1.

SOCIAL MEDIA

Highlight Promo Codes in Your Ads

This is a feature that not everyone has yet. It’s available for Sales campaignsThe campaign is the foundation of your Facebook ad. This is where

Social Media
SOCIAL MEDIA

Elevating Your Social Media Game: Top 10 Strategies

Feeling spooked by low engagement rates on social media despite being active across platforms? Here’s the kicker: effective social media marketing transcends mere posting; it demands a strategic approach to genuinely engage your audience and

SOCIAL MEDIA

Target Frequency Added to Awareness Campaigns

Meta is providing a new way to manage frequency when running Awareness campaigns. Let’s discuss… Frequency Control This update applies to when you use

SOCIAL MEDIA

21 Performance Goals: A Guide to Meta Ads Optimization for Delivery

I contend that the most underrated action you take when creating a Meta ads campaign is selecting your performance goal. Too many advertisers take it

SOCIAL MEDIA

Meta Ads Millions Game Show: Test Your Ads Knowledge

Test your Meta ads knowledge with the Meta Ads Millions Game Show Chatbot. Yeah, that’s right. It’s just what it sounds like. Here’s how it