SOCIAL MEDIA

SOCIAL MEDIA

Meta Bans Political Ads in the European Union

Meta made a big announcement that will impact advertising in the European Union. Let’s take a closer look… The Announcement In a recent announcement,

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Breakdowns in Ads Manager Not Working

Are these breakdowns working for you? It seems that ever since Meta announced that Dynamic Creative was going away, the breakdowns by Dynamic Creative Element

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Does Meta Ignore Audience Suggestions?

This is something I’ve speculated for a while now. Do audience suggestions actually do anything? I’ve now had two very clear examples of this…

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Branding in Ads Manager: AI-Generated Text and Images

There’s been an update to Branding in Ads Manager that could make some of the AI-generated enhancements more useful to advertisers. Let’s take a

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First Conversion Reporting Doesn’t Replace All Conversions

First Conversion reporting doesn’t replace All Conversions. It’s still helpful. Here’s what I mean… The Role of First Conversion Meta is rolling out the option

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AI-Related Ad Account Shutdowns, Meta AI Chat, and More

Meta Advertiser Field Notes Weekly observations from inside Meta ads A mix of AI-related risk, new automation tools, and ad creation updates stood out this

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Swap Selling Points Enhancement – Jon Loomer Digital

What is “Swap Selling Points”? There’s a new Advantage+ Creative enhancement floating around. Here’s what you need to know… How it Works When creating